How We Became Elite
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Alex finds joy in making art. She studied the fundamentals such as drawing, color theory, painting, rendering, design and photography. When Alex transitioned into makeup, it unleashed an evolving obsession with beauty and grooming. Her makeup career began in Los Angeles, California, early 2006. Brave enough to apply with an art portfolio and no makeup experience, the staff at her local MAC Cosmetics counter acknowledged her artistic abilities. Shortly after, she quickly learned makeup techniques from MAC pros. Wanting to add legitimacy to her career, Alex decided to study esthetics and focus on perfecting her craft.
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In early 2008, Alex became a licensed esthetician and was hired at Senna Cosmetics Makeup and Brow Studio. The prestige beauty establishment is founded by ‘The Original Brow Guru’ Eugenia Weston, a well-renowned Celebrity Makeup Artist who spawned the eyebrow industry and personally trained Alex on Senna's signature Brow techniques. Eugenia took notice of Alex's natural talent and keen eye for color. She appointed Alex as a Senna Artist Trainer and recruited her as an assistant on the set of the Tonight Show and was assigned to several photo shoots to represent Senna Artistry. In late 2009, Alex positioned herself to launch her first makeup and brow bar with Beauty Collection in Malibu, California.
In early 2011, Alex moved to Texas and was sought out by Texas photographers upon her arrival. Now residing in San Antonio, she has gained tenure in correcting challenged eyebrows and creating flawless, Hollywood inspired makeup looks. ‘Elite Makeup’, was a term used from the founder of Lens Out Loud Photography, who considers Alex's high level of makeup skills to be a rarity in Texas. Alex's brow and makeup work is known as one of the best in San Antonio. Her work has quickly gained recognition within the San Antonio fashion community. Alex has graced the famous faces of Legendary Singer Vikki Carr and TV Personality Elizabeth Chambers. She is also currently working with Tejano Singer Hailyn Bella on her photo and video shoots.
Alex’s passion for art and beauty radiates through her graceful work ethic. She finds joy in pampering people and bringing state of the art beauty knowledge to those who experience her services. her conservative approach to eyebrows and makeup has won the trust of many beauty enthusiasts throughout the city of San Antonio. In a world where trends come and go, Alex stays true to her niche in Classic Beauty because it never goes out of style.
In early 2011, Alex moved to Texas and was sought out by Texas photographers upon her arrival. Now residing in San Antonio, she has gained tenure in correcting challenged eyebrows and creating flawless, Hollywood inspired makeup looks. ‘Elite Makeup’, was a term used from the founder of Lens Out Loud Photography, who considers Alex's high level of makeup skills to be a rarity in Texas. Alex's brow and makeup work is known as one of the best in San Antonio. Her work has quickly gained recognition within the San Antonio fashion community. Alex has graced the famous faces of Legendary Singer Vikki Carr and TV Personality Elizabeth Chambers. She is also currently working with Tejano Singer Hailyn Bella on her photo and video shoots.
Alex’s passion for art and beauty radiates through her graceful work ethic. She finds joy in pampering people and bringing state of the art beauty knowledge to those who experience her services. her conservative approach to eyebrows and makeup has won the trust of many beauty enthusiasts throughout the city of San Antonio. In a world where trends come and go, Alex stays true to her niche in Classic Beauty because it never goes out of style.